Email and Web Marketing Campaign Manager

The European Society for Medical Oncology (ESMO) is seeking to recruit an Email & Web Marketing Campaign Manager based in the society's head office in Lugano, beginning as soon as possible or at a mutually agreed date. ESMO will consider Home Country working option, based on the profile of the candidate.

Email & Web Marketing Campaign Manager

In this position, you will support ESMO to build successful email & website campaigns based on a strategic and analytical approach.

Download the full job description

Main Duties and Responsibilities

  • Entire management of the email marketing campaigns and maximisation of the opportunities from CRM/Customer database
  • Management of campaign calendar
  • Strategic input on website campaigns and its overview
  • Analysis of current email/web campaigns and recommendations for improvement
  • Managing trigger email/web campaigns based on events/targets to maximise impact
  • Standardisation of best practices
  • Template design revisions to optimise readability
  • Carrying out segmentation of the database to get smart insights and implementing remarketing strategies.
  • Determine email marketing KPIs/Tracking and reporting on email campaigns in order to guide improvements.
  • Implementation of the CRM strategy

Educational skills

  •  Bachelor's Degree in Marketing, Business Administration, or Life Sciences 

Professional experience

  • Strong and solid experience in email & web marketing management
  • Excellent English communication skills, both written and oral
  • Experience working in non-profit medical association is a plus
  • Experience working in Oncology is highly regarded

Technical skills

  • Project management: ability to handle multiple tasks simultaneously
  • Excellent interpersonal skills
  • Excellent verbal and written communication skills in English. Good working knowledge of Italian is a plus
  • A strong understanding of marketing leverages
  • Analytical and technical skills
  • Ability to tailor information to a specific audience and select appropriate channels

Application procedure

To apply, please provide via e-mail (preferred) or regular mail and in English only to Andrea Abbatelli, Head of HR, ESMO, Via Ginevra 4, 600 Lugano Switzerland,

  • An application letter of maximum one page (including notice time from current position)
  • A CV of maximum one page plus at least two references
  • A recent photo, e‐mail address, and telephone number

NB: Applications that do not fulfill the above submission requirements, will not be considered. 

ESMO is a non-profit Society founded in 1975 to promote the art, science and practice of medical oncology.