ESMO FAMILY SITES
The ESMO logo
The new ESMO logo is a visual expression of the evolution of the brand, reflecting both dynamism and authority.
The ‘logo cluster’ is composed of the ESMO logo, the tagline and the full Society name.
Colours
The colours are the most distinctive element of the new brand differentiating ESMO from other professional societies. These colours reflect the Society’s emphasis on trust, quality, growth and authority.
The tagline
Our tagline represents the Society’s rejuvenated mission:
- GOOD SCIENCE: is the foundation of ESMO’s premium selection of scientific and educational products
- BETTER MEDICINE: ESMO unites and supports top international oncology professionals to develop the highest standards of practice and care
- BEST PRACTICE: ESMO ensures that the best standards of care are delivered to oncology professionals to the benefit of the patient
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